Order the VMC
Through Mailantis you order the VMC from DigiCert or Entrust. We prepare the trademark documentation.
Product · BIMI
BIMI makes your brand visible in the recipient's inbox — your logo next to every mail, instead of anonymous initials. Mailantis handles VMC ordering, SVG validation, and hosting.
BIMI status
Without BIMI
demo-kunde.at
May newsletter
With BIMI
demo-kunde.at
May newsletter
How it works
Through Mailantis you order the VMC from DigiCert or Entrust. We prepare the trademark documentation.
We check your logo against SVG Tiny PS 1.2 — and fix typical errors (color profile, viewBox, path complexity).
Copy the BIMI DNS record from Mailantis, add it to your DNS. Logo hosting runs automatically on our EU CDN.
Features
DNS record
v=BIMI1 is the version. l=… points to the SVG logo (Mailantis hosts it). a=… points to the VMC certificate.
Important: BIMI only takes effect if your domain already has a DMARC policy of p=quarantine or stricter. Mailantis checks this before activation.
Host: default._bimi.example.com · Type: TXTv=BIMI1; l=https://bimi.mailantis.com/example/logo.svg; a=https://bimi.mailantis.com/example/vmc.pem
Pricing
BIMI is a standalone service — not part of the Monitoring subscription. Each brand needs its own VMC certificate (Sectigo/DigiCert); Mailantis handles ordering, SVG validation and hosting. Concrete quote depends on brand scope, number of domains and setup specifics.
VMC certificate ordering through Sectigo or DigiCert (separately required), SVG Tiny PS 1.2 validation, hosting on a Mailantis subdomain, compliance check for Gmail, Yahoo, Apple Mail. Concrete quote by email.
[email protected]FAQ
For Gmail and Yahoo: yes. Apple Mail and some providers display BIMI even without a VMC. Since Gmail has the largest share in the DACH region, a VMC is practically required for any visible effect.
VMCs are issued by DigiCert and Entrust — typically €1,200–1,800/year. Through Mailantis you get reseller-conditioned prices; concrete quotes in the account area after brand check.
Gmail (with VMC), Yahoo Mail (with VMC), Apple Mail (with or without VMC), Fastmail. Outlook.com plans support but hasn't rolled it out yet. We actively maintain roadmap updates.
BIMI requires SVG Tiny PS 1.2 — a restricted subset without animations, external references, or JavaScript. Mailantis validates your SVG and delivers concrete correction hints.
Typically 5–15 business days, since DigiCert/Entrust verify the trademark rights to your logo (registered mark, word mark). Mailantis prepares the documentation for you.
More recognition, more trust — and a DMARC safety net on the side.